The European Commission said Wednesday it has launched an antitrust investigation into whether Hello Kitty owner Sanrio Co. is illegally blocking the sale of licensed products across borders and online.In addition to Tokyo-based Sanrio, whose feline character is popular among both children and adults, the commission has started probing sportswear giant Nike Inc. and Universal Studios movie company over similar allegations. They could face fines if their practices are found illegal."We are going to examine whether the licensing and distribution practices of these three companies may be denyi…READ FULL ARTICLE
